8 February

5 Customer Segmentation Best-Practices

You know who your customers are, but do you truly understand them? There’s no […]

17 January

Add Social to Your SEO Strategy

When it comes to creating successful search engine optimization (SEO) for your w […]

7 December

2018 Digital Marketing Trends

Digital marketing trends have evolved at dizzying speeds over the past couple of […]

14 November

Mastering Mobile Strategy

If you’re struggling to integrate a mobile strategy into your organization’s […]

17 October

4 Essentials to Streamline Your Marketing Technology Stack

In today’s digital evolution, a chief marketing officer is tough to tell apart […]

2 October

Top 5 Reasons We Love SharpSpring Automated Marketing Tools

With the widespread growth of marketing automation, Parallel Interactive’s ran […]

26 September

Hone Your Digital Strategy to Make Your Website More Engaging

You’ve successfully promoted your website and you’re experiencing heavy web […]

15 August

4 Steps to Start Your Social Media Strategy

Social media has proven to be a staple in the digital marketing process. We use […]

25 July

Tips for Successful Rebranding

Rebranding is one of the most difficult ventures a company can go through. Somet […]

13 June

The Evolution of “Chief Marketing Officer”

The digital age has turned the traditional sales funnel on its head. Marketing i […]

30 May

Redefining Strategy

What does strategy look like in the digital age? According to Justin Small, co-f […]